2020年第十一届国际大学生时尚设计盛典丨华熙生物科技股份有限公司专项命题类赛事邀请

I. Company profile

Huaxi Biotechnologyis a well-known biotechnology company and bioactive materials company. It focuses on polysaccharides and amino acids that help human health, and is committed to bringing a healthy, beautiful and happy life experience to human.

华熙生物是一家知名的生物科技公司和生物活性材料公司，聚焦有助于人类健康的多糖类和氨基酸类物质，致力于为人类带来健康、美丽、快乐的生命新体验。

The company is a hyaluronic acid industrial chain platform company integrating R & D, production and sales, where microbial fermentation production of hyaluronic acid holds an advantageous position. Relying on two major technology platforms of microbial fermentation and cross-linking, the company has established a full industrial chain business system of bioactive materials. The chain links from raw materials to medical end products, functional skin care products, and food, and serves the global manufacturing of pharmaceuticals, cosmetics, food, enterprises, medical institutions and end users.

公司是集研发、生产和销售于一体的透明质酸全产业链平台公司，微生物发酵生产透明质酸技术处于优势地位。公司凭借微生物发酵和交联两大技术平台，建立了生物活性材料从原料到医疗终端产品、功能性护肤品、食品的全产业链业务体系，服务于全球的医药、化妆品、食品等领域的制造企业、医疗机构及终端用户。

From the start, Huaxi Bio believes that the vitality of the company comes from continuous innovation and profitability. By establishing the core position of the company in the industrial chain, supply chain and value chain, it guarantees the realization of the medium and long-term strategic goals. Through two core technology platforms, microbial fermentation and cross-linking, and through the company's scientific and technological capabilities and product strength, it aims to become the industrial standard setter and leader. Relying on the market power, the company aims to become a key role in the controlling of the supply chain. With the company's scientific and technological power, product power, and market power building corporate competitiveness, it will become the core hub for optimal resource allocation on the value chain.

一直以来，华熙生物坚信企业的生命力来源于持续不断的创新能力和持续不断的盈利能力，通过在产业链、供应链、价值链上确立企业核心地位，保证中长期战略目标的实现。通过微生物发酵和交联两大核心技术平台，依靠公司的科技力和产品力，致力成为行业标准的制定者和引领者；依靠公司的市场力，成为在供应链上构建控制中间环节的关键纽带；依靠公司的科技力、产品力、市场力打造企业竞争力，成为价值链上资源优化配置的核心枢纽。

Technology and innovation are the guarantee for the healthy development of Huaxi Bio, as well as the new momentum for the company's rapid development. In the past 20 years, Huaxi Bio has insisted on building its brand power with scientific and technological strength, and actively strengthened its technological innovation strength. On November 6, 2019, Huaxi Bio successfully landed in the science and technology creation edition, and opened a new chapter in innovation and development!

科技与创新是华熙生物健康发展的保障，也是公司快速发展的新动能。20年来，华熙生物坚持以科技力打造品牌力，积极强化品牌科技创新实力。2019年11月6日，华熙生物成功登陆科创版，开启创新发展新篇章！

In the future, Huaxi Bio will continue to build corporate competitiveness with technology, product and market power as its core. By using it, Huaxi will develop better bioactive material and related end products to make them more suitable for humans, and become a good company that the world respect, create a healthy and beautiful life for Chinese people.

未来，华熙生物将持续不断打造以科技力、产品力、市场力为核心的企业竞争力，利用核心生物技术，研制开发出更优质的生物活性物质原料及其相关终端产品，使其对人的生命健康美丽发挥更大功效，做出让中国人自信的好产品，成为让世界尊敬的好企业。

Special proposition one

专项命题一

Proposition unit: Huaxi Biotechnology Ltd.

Product name: Runbaiyan Water Bright Translucent Moisturizing Sub-Polishing Liquid 30 sticks

命题单位：华熙生物科技股份有限公司

产品名称：润百颜水光盈透保湿次抛原液30支

Brand Tonality: Biotechnology Skin Care

品牌调性：生物科技护肤

Brand introduction: Runbaiyan series of skincare products, are the results of company’s strong research capabilities concentrated on hyaluronic acid for more than 20 years. Based on hyaluronic acid, it applies HA + biological skin rejuvenation technology, where the active ingredients and hyaluronic acid have synergistic effects. For different skin problems, the effects are hierarchical, so that each beauty enjoys accurate skin solutions. The product focuses on reliable and efficient characteristics: fragrance-free, pigment-free and preservative-free, and has been recognized and loved by many dermatologists.

品牌介绍：润百颜系列护肤品，依托华熙生物专注玻尿酸20余年的科研实力，以玻尿酸为基调，采用HA+生物活肤技术，让活性成分与玻尿酸协同作用，针对不同肌肤问题，分级呵护，致力于为每位美者提供精准肌肤解决方案。产品注重可靠、高效的特性，以无香精、无色素、无防腐剂的产品，获得众多皮肤医学专家的认可与喜爱。

Product introduction: Runbaiyan Water Bright Translucent Moisturizing Sub-Polishing Liquid is a popular new product of Runbaiyan brand, also known as "water light bullet essence". It applies B · F · S aseptic filling technology, with no additions and antiseptic substance. The golden ratio of the three core ingredients solves the three major skin problems: dryness, roughness, and dullness. The element of extravagantly added Huaxi's patented ingredient Nano HA (also called miniHA), endows the product with the licorice to the synergy effect of "whitening gold" Bright and moist. The element of resurrection grass extract, synergistically lock water to achieve "water hydration and lock water" micro-circulation, and helps the skin be moisturized, hydrating, smooth, delicate, bright and uniform.

产品介绍：润百颜水光盈透保湿次抛原液为润百颜品牌人气新品，又称为“水光弹精华”，采用B·F·S无菌灌装技术，0添加、0防腐、鲜活实力。三种核心成分黄金配比，解决干燥、粗糙、黯黄三大肌肤问题，奢量添加华熙生物专利成分纳诺HA（又叫miniHA），添加光甘草定这一“美白黄金”协同功效，亮泽润透； 添加复活草提取物，协同锁水，达到“补水锁水“微循环 ，保湿补水、光滑细嫩、焕采匀亮。

Product Highlight: watery! bright! transparent! As same as the effect of water light needle!

产品卖点：水！亮！透！如同水光针的效果！

Purchase method: Youzan purchase (internal exclusive price)

购买方式：统一有赞小程序购买（内部专属价）

30 sets of water-transmitting and moisturizing disposable stock solution, scan code to buy with 239.6 yuan

水光盈透保湿次抛原液30支，扫码购买239.6元

Communication \ Marketing Purpose:

1. Strengthen the brand image of Runbaiyan Biotechnology skin care positioning, and establish a professional image of the domestic gold-water treatment standard for the popular new product: the water-light translucent moisturizing secondary polishing liquid.

2. Carry forward the spirit of supporting domestic products, and let the whole world experience the progress of China's science and technology. To create an image of “The brilliance of national products” where it has pretty packaging as well as high quality.

3. Extending from product benefits to emotional benefits, arousing consumer resonance and improving brand favorability.

传播\营销目的：

1.强化润百颜生物科技护肤定位的品牌形象，树立人气新品-水光盈透保湿次抛原液——国内水光治疗的金标准的专业形象。

2.弘扬支持国货精神，让全世界都一起来感受中国科技的进步，不仅高颜值而且高品质，打造国人心目中的“国货之光”。

3.从产品利益延伸到情感利益，引发消费者共鸣，提升品牌好感度。

Suggested inclusion

1. The work requires originality, encourages innovation, and rejects vulgarity.

2. The work must reflect the Runbaiyan brand logo, connecting with the Runbaiyan brand / product attributes, which meets the needs of the millennials and the post-millennials.

3. The product picture should be reflected in the work, and product features should be added according to the content of the work.

建议列入事项

1.作品要求原创、鼓励创新、拒绝低俗。

2.作品必须体现润百颜品牌logo，结合润百颜品牌/产品属性创作，符合90/95/00后审美。

3.作品中需体现产品画面，根据作品内容添加产品特写。

The proposition requires that:

the theme: 'The brilliance of national products ' (The ideas can be diverged, but the creation needed to focus around the "water light bullet essence", or connected with the three core ingredients)

命题要求阐述：

围绕主题： '国货之光润百颜'（可发散思维，但需围绕“水光弹精华”也可结合三大核心成分进行创作）

1. Proposition category: [Fashion Short Video]

1、命题类别：【时尚微视频】

"Design in China" is already a topic of worldwide concern. Whether an unforgettable old Chinese product or a rising new Chinese product, they have gradually moving towards the center of the world, letting the whole world realize the power of Chinese technology and skincare.

(The video format requires vertical format shooting. Time should be kept within 60s)

“中国创造”已经是世界关注的话题。不论是难忘的国货老字号还是正在兴起的国货新秀，都在逐渐走向世界中心，让全世界都一起来感受中国科技护肤的力量。

（视频格式要求竖版形式拍摄，作品时间要求必须不少于60s）

Reference direction 1: Creative short video

In the form of sitcoms or creative playlets, the video should express the brand or product characteristics. The format can be live shooting, hand-painting, animation, mixed material cutting, etc. It can be targeted at the “Tik Tok” platform and creatively make exclusive content, which can quickly attract attention in a short period of time and enhance users' impression of the product and favorability.

参考方向1：创意短视频

情景短剧或脑洞短剧等形式，创意化表现出品牌或产品的特性。形式可以是真人实拍、手绘、动画、素材混剪等不限，可针对抖音年轻化传播平台，创意制作专属传播内容，能在较短的时长内快速引发关注，增强用户对产品的印象和好感度。

Reference Direction 2: Product Efficacy

For Runbaiyan Water Bright Translucent Moisturizing Sub-Polishing Liquid’s ‘Watery! bright! Transparent! “efficacy selling point. It should clearly express the contemporary women's aspirations for skin. The videos should be interesting and creative, based on hot topics of contemporary society, therefore improving the product awareness and impressive points.

参考方向2：产品功效篇

针对润百颜水光盈透保湿次抛原液的水！亮！透！功效卖点，明确表达当代女性对肌肤的诉求，开展有趣、创意视频，结合当下社会热度话题进行视频创作，从而提升产品的认知度和记忆点。

2. Proposition category: [Fashion Photography]

2、命题类别：【时尚摄影类】

The creation of Runbaiyan Water Bright Translucent Moisturizing Sub-Polishing Liquid. It should be designed vividly, easy to spread, and be widely used in various media platforms.

针对润百颜水光盈透保湿次抛原液产品来进行创作，希望生动易传播，能够被广泛运用于各种媒体平台。

Reference Direction 1: Brand Art Visual Photos

Around the pure "people / landscapes / objects", taking artistic pictures that shows the artistic conception of Runbaiyan.

参考方向1：品牌艺术视觉照

围绕着纯净的“人/景/物”，拍摄出能够表现润百颜的艺术意境照。

Reference direction 2: Product scene posing

Combining with brand tonal, take pictures for creative and good-looking products.

参考方向2：产品场景摆拍照

结合品牌调性拍摄创作出有创意、观感好的产品摆拍照。

Reference direction 3: Emotional poster

Starting from the brand concept, take deep insight into women and scenarios of daily life, and create a series of posters for communicating with female users.

参考方向3：情感沟通海报

从品牌理念出发，洞察女性和日常生活场景，创作一系列用于和女性用户沟通的沟通海报。

3. Proposition category: [Fashion pattern category]

3、命题类别：【时尚图案类】

It should get in line with the theme of brand tone and proposition, which is convenient for online communication and arousing the social attention and discussion. The form can be unlimited, for example graphic design and hand drawing. It must have a storyline, perspective, and diffusion.

Reference direction: Graphic design

Starting from the brand concept, take deep insight into women and daily life scenes, expressing Runbaiyan's support for women emotions, reflecting the power of women and the young people's pursuit of beauty, conceiving fashion patterns with storylines, perspectives and diffusion.

符合品牌调性、命题主题，便于网络传播，能够引发社会关注和讨论。形式可以是平面设计、手工绘画等不限，一定要有故事情节、有观点、有扩散力。

参考方向：平面设计

从品牌理念出发，洞察女性和日常生活场景，表达出润百颜对女性情感的支持，体现女性力量，体现年轻人对美的追求，构思出有故事情节、有观点、有扩散力的时尚图案。

Special Proposition 2

专项命题二

Proposition unit:  Huaxi Biotechnology Limited Liability Company

Product name：Bio Burgeon Scalp Cafe Set

Brand tone: vibrant and colorful

命题单位：华熙生物科技股份有限公司

产品名称：佰奥本集头皮咖啡馆套组

品牌调性：活力多彩

Brand Description: Bio Burgeon is a scalp health care brand under Huaxi Bio, focusing on scalp health and youthful bioactive treatment. The scalp is the source of life for hair, as the soil on which hair depends; the health and balance of its ecological environment is the fundamental concept of healthy hair growth. Based on biological activity and inspired by skin care technology, this product combines advanced science and technology to provide scalp and hair health care solutions for the general public. Exclusive patented star ingredient CationHA® is specially designed for hair care products. High affinity can improve the scalp barrier function, increase skin moisturization, and bring a new perfect solution for scalp health! At the same time, CationHA® won the 2017 International Personal Care and Cosmetics Technology Innovation Award.

品牌介绍：佰奥本集是华熙生物旗下头皮健康养护品牌，专注于头皮健康与年轻化的生物活性洗护品牌。秉承头皮是秀发的生命源泉，作为头发赖以生存的土壤，其生态环境的健康和平衡是头发健康生长根本的理念。以生物活性为基调，以护肤科技为灵感，集合先进科学技术致力于为大众提供头皮及头发的健康养护方案。独家专利明星成分CationHA®专为洗护产品设计，高亲和性可改善头皮屏障功能，增加皮肤滋润度，为头皮健康带来全新完美的解决方案！同时，CationHA®荣获2017国际个人护理品及化妆品技术创新奖。

Description to the scalp cafe set of this edition of Bio Burgeon: The scalp cafe set is specially designed for people with thin hair. The ingredients contain caffeine series of scalp massage cream, scalp care shampoo, scalp essence, plus extra patented hyaluronic acid; combining with caffeine and varieties of functional ingredients to wake your scalp with a cup of coffee by massaging, cleansing, nourishing, caring and plumping your hair.

佰奥本集头皮咖啡馆套组介绍：头皮咖啡馆套装专为毛稀薄星人打造，内含咖啡因系列头皮按摩膏、头皮养护洗发露、头皮精华液，奢量添加专利玻尿酸，配合咖啡因等多种功效成分，按摩、清洁、滋养，根源特护，丰盈发丝，用一杯咖啡唤醒你的头皮。

(Details of scalp cafe set products are as follows :)

（头皮咖啡馆套组产品明细如下：）

Product series	Name of the product	Volume	Packaging color	Effect	Selling point
Scalp Cafe Set	Caffeine Scalp Revitalizing Massage Cream	100g	Brown	Oil control and anti-hair loss	Strengthening hair and revitalizing scalp
	Caffeine Scalp Revitalizing Shampoo	300ml	Brown	Anti-hair loss	Hair and scalp care
	Caffeine Scalp Revitalizing Serum	30ml	Brown	Oil control and anti-hair loss	Nourish and rejuvenate hair

产品系列	产品名称	规格	包装 颜色	功效	卖点
头皮咖啡馆套装	咖啡因头皮焕活动力按摩膏	100g	咖色	控油防脱	强韧发丝 焕活头皮
	咖啡因头皮焕活动力洗发露	300ml	咖色	防脱固发	养护头皮 韧养强健发丝
	咖啡因头皮焕活动力精华液	30ml	咖色	控油防脱	根源滋养 发现新生

How to purchase: Available at Youzan Mall on January 15th

购买方式：1月15日可在佰奥本集有赞商城购买

Youzan Mall purchase link and QR code:

有赞商城购买链接及二维码：

http://shop43203253.youzan.com/v2/showcase/homepage?alias=yXPP5Y2BVe

Communication \ Marketing Purpose:

传播\营销目的：

1. Strengthen the vibrant and colorful brand image of Bio Burgeon and the product philosophy is caring our scalp like caring our skin.

2. Highlighting Bio Burgeon is derived from skin care technology, focusing on scalp health and youth. At the same time, it introduced natural intelligent moisturizing factor hyaluronic acid (HA) into the field of washing and care. Establishing a scalp cafe set can effectively resolve the problems of people with thin hair. Three steps for anti-hair loss, waking your scalp with a cup of coffee.

3. Extending from product benefits to emotional benefits, arousing consumer resonance and improving brand favorability.

1. 强化佰奥本集活力多彩的品牌形象以及像呵护面部肌肤一样呵护头皮的产品理念。

2. 突出佰奥本集源自护肤科技，专注于头皮健康与年轻化同时将天然智能保湿因子透明质酸（HA）引入洗护领域，树立头皮咖啡馆套盒产品能有效针对毛稀薄星人发质问题，精准解决。防脱固发三步曲，用一杯咖啡唤醒你的头皮。

3.从产品利益延伸到情感利益，引发消费者共鸣，提升品牌好感度。

Suggested inclusion

建议列入事项

1. Works require originality, encourages innovation, and rejects vulgarity.

2. Works must reflect the brand logo of Bio Burgeon, combined with the brand / product attributes of Bio Burgeon, which meets the needs of the millennials and the post-millennials.

3. The picture of the product should be reflected in the work, and product features should be added according to the content of the work.

1.作品要求原创、鼓励创新、拒绝低俗。

2.作品必须体现佰奥本集品牌logo，结合佰奥本集品牌/产品属性创作,符合90/95/00后审美。

3.作品中需体现产品画面，根据作品内容添加产品特写。

The proposition requires:

命题要求阐述：

Around the theme:

围绕主题：

1 '“Found a new life and activate your motivation '

2 'With a cup of coffee, wake up your scalp '

(You can choose a divergent thinking, but your work should be washing-and-caring centred)

1 '“发”现新生 动力激活'

2 '用一杯咖啡，唤醒你的头皮'

（可任选一个发散思维，但需围绕洗护类也可结合咖啡因明星成分进行创作）

1. Proposition Category: [Fashion Short Video]

In the form of sitcoms or creative short play, the brand or product characteristics should be expressed creatively. The form will not be limited, such as real shooting, hand-painting, animation, mixed material cutting, etc.

It can creatively produce exclusive content for young communication platforms such as TikTok and Kwai, which can quickly attract attention in a short time and enhance users' brand / product impression and favorability.

(The video format requires vertical format shooting, and the work time must be no less than 60s)

1.命题类别：【时尚微视频】

情景短剧或脑洞短剧等形式，创意化表现出品牌或产品的特性。形式可以是真人实拍、手绘、动画、素材混剪等不限，可针对抖音、快手等年轻化传播平台，创意制作专属传播内容，能在较短的时长内快速引发关注，增强用户对品牌/产品的印象和好感度。

（视频格式要求竖版形式拍摄，作品时间要求必须不少于60s）

2. Proposition category: [Fashion Photography]

Your work inspiration can be choosing from the Bio Burgeon scalp cafe set or any of the products in the set, or brand philosophy. Hopefully, your work will be easy to spread and can be widely used in various media platforms.

Reference Direction 1: Brand Art Visual Photo

Around the content of "people / landscapes / things", shooting artistic photos that can represent the brand of Bio Burgeon.

Reference direction 2: Product scene posing

You can choose the scalp cafe set or any one of the products from the collection of Bio Burgeon, and make a creative and beautiful photo by combining the characteristics of the brand .

2.命题类别：【时尚摄影类】

可选择佰奥本集头皮咖啡馆套组或套组内任意其中一个产品来结合品牌调性创作，也可单独根据品牌态度理念进行创作。希望生动易传播，能够被广泛运用于各种媒体平台。

参考方向1：品牌艺术视觉照

围绕着纯净的“人/景/物”，拍摄出能够表现佰奥本集品牌的艺术意境照。

参考方向2：产品场景摆拍照

可选择佰奥本集头皮咖啡馆套组或任意其中一个产品，结合品牌调性拍摄创作出有创意、观感好的产品摆拍照。

3. Proposition Category: [Fashion Patterns]

The theme will not be limited. It must be in tone of the brand. The composition has a sense of design, creativity, and quality. You can use the most popular design methods in your work. Also, you can utilize both traditional and modern design styles, generating the brand impressions of fashion, innovation, funky and fun. More importantly, the brand tone should be lively, innovative, chic, funky and fun.

3.命题类别：【时尚图案类】

主题不限，要求契合品牌调性，构图有设计感有创意、体现品质感，可运用国际国内最流行的设计手法，也可以运用传统的设计风格与现代的碰撞，要求体现年轻潮流，创意、新颖、热烈、有趣的品牌印象。品牌调性：活力多彩，大胆创新，年轻潮流，创意、新颖、热烈、有趣。

Brand logo:

品牌logo：

Product Image:

产品图片：

Scalp Cafe Cover Box

头皮咖啡馆套盒

Submission

International, domestic (including Hong Kong, Macao and Taiwan) students who are engaged in the fields of fashion and art design. PHD, postgraduate, undergraduate, and college students are welcomed.

二、征稿对象

国际、国内（含港澳台）从事时尚设计、艺术设计的在校硕士生、博士生、本科生、专科生（含应届毕业生）。

Competition Process

Call for Papers: December 25, 2019-April 10, 2020

Contest preliminary review: mid 2020.4

Final evaluation of the contest: late 2020.4

Mailing of winning entries: before 2020.5.10 (submission date shall prevail)

三、大赛流程

稿件征集：2019年12月25日-2020年4月10日

大赛初评：2020.4月中旬

大赛终评：2020.4月下旬

获奖作品邮寄：2020.5.10前（寄件日期为准）

Event type

It is divided into three parts: fashion patterns, fashion photography, fashion short-video.

四、赛事类型

共分为三项内容：时尚图案、时尚摄影、时尚微视频。

Prize settings

五、奖项设置

1. "Hua Xi Biology" Special Proposition Design Award for 3 participants (win a chance to study abroad, which worth 39800CNY)

(1 participant will be selected from the categories of fashion short-video, fashion photography, fashion patterns respectively)

1.“华熙生物”专项命题设计大奖3人 （39800海外游学）

（时尚微视频类1人、时尚摄影类1人、时尚图案类1人）

2. Awards for each event category:

(1) Fashion photography:

Runbaiyan Best Visual Effects Award (1 person, award: 8000 CNY)

Runbaiyan Best Creative Fashion Award (1 person, award: 8000 CNY)

Runbaiyan Most Commercial Value Award (1 person, award: 8000 CNY)

BIO’s Best Visual Effects Award (1 person, award: 8,000 CNY)

BIO's Best Creative Fashion Award (1 person, award: 8,000 CNY)

BIO's Most Commercial Value Award (1 person, award: 8,000 CNY)

2.各赛事类别奖项设置：

（1）时尚摄影类：

润百颜最佳视觉效果奖（1人、奖金：8000元）

润百颜最佳时尚创意奖（1人、奖金：8000元）

润百颜最具商业价值奖（1人、奖金：8000元）

佰奥本集最佳视觉效果奖（1人、奖金：8000元）

佰奥本集最佳时尚创意奖（1人、奖金：8000元）

佰奥本集最具商业价值奖（1人、奖金：8000元）

(2) Fashion patterns:

Runbaiyan Best Brand Design Award (1 person, award: 8000 CNY)

Runbaiyan Best Creative Fashion Award (1 person, award: 8000 CNY)

Runbaiyan Most Commercial Value Award (1 person, award: 8000 CNY)

BIO's Best Brand Design Award (1 person, award: 8,000 CNY)

BIO's Best Creative Fashion Award (1 person, award: 8,000 CNY)

BIO's Most Commercial Value Award (1 person, award: 8,000 CNY)

（2）时尚图案类：

润百颜最佳品牌设计奖（1人、奖金：8000元）

润百颜最佳时尚创意奖（1人、奖金：8000元）

润百颜最具商业价值奖（1人、奖金：8000元）

佰奥本集最佳品牌设计奖（1人、奖金：8000元）

佰奥本集最佳时尚创意奖（1人、奖金：8000元）

佰奥本集最具商业价值奖（1人、奖金：8000元）

(3) Fashion short video category:

Runbaiyan Best Internet Popularity Award (1 person, award: 8000 CNY)

Runbaiyan Most Creative Video Award (1 person, award: 8000 CNY)

Runbaiyan Most Commercial Value Award (1 person, award: 8000 CNY)

BIO Best Internet Popularity Award (1 person, award: 8000 CNY)

BIO Most Creative Video Award (1 person, award: 8000 CNY)

BIO's Most Commercial Value Award (1 person, award: 8,000 CNY)

Certificates will be issued with all the awards above. The design and the number of the awards will be adjusted according to the number of participants in each award.

（3）时尚微视频类：

润百颜最佳网络人气奖（1人、奖金：8000元）

润百颜最佳视频创意奖（1人、奖金：8000元）

润百颜最具商业价值奖（1人、奖金：8000元）

佰奥本集最佳网络人气奖（1人、奖金：8000元）

佰奥本集最佳视频创意奖（1人、奖金：8000元）

佰奥本集最具商业价值奖（1人、奖金：8000元）

以上所有奖项皆有获奖证书，具体奖项设计和获奖名额，会根据各类参赛类型人数适时调整。

Participation requirements

六、参赛要求

1. The overall style of the entries need to be stylish and modern, with strong innovation, artistry, and fashion. It must not involve political, pornographic, violent, discriminatory content, and must not violate the provisions of the laws and regulations of the People's Republic of China.

2. All entries are suggested to be dated after July 1, 2019, and must be original. Participants shall bear the legal consequences due to plagiarism and plagiarism of other’s intellectual property rights or copyright disputes. The work must not be submitted for multiple submissions. The organizing committee has the rights to print, publish, publicize and use the pictures of the entries.

3. Participants should pay attention to the news of the progress of the competition issued by the competition official, and keep the mobile phone stay tuned, so that the staff can publish and inform the competition information.

1.参赛作品整体风格时尚现代，具有较强的创新性、艺术性、时尚性，不能涉及政治、色情、暴力、歧视性内容，不得违反中华人民共和国法律法规的各项条款。

2.所有参赛作品建议为2019年7月1日之后作品，必须为原创，因抄袭和剽窃他人作品发生知识产权或版权纠纷等由参赛者承担法律后果。作品不得一稿多投，组委会对参赛作品图片拥有印刷、出版、宣传使用等权利。

3.参赛选手请及时关注大赛官方所发出的比赛进程消息，并保持手机畅通，以便工作人员对参赛信息的传达和沟通。

Registration and Contact

Participants will submit high-resolution photos and short-video links of the entries on the competition's official website for online registration of works, fill in relevant information as required, and wait for background approval after submission. The submission period is from December 25th to April 10th, 2019.

七、报名及联系方式

参赛选手将参赛作品高清照片、微视频链接在大赛官网进行作品线上报名，并按要求填写相关信息，提交后等待后台审核通过。投稿时间为2019年12月25日-4月10日。

10th - 30th April , 2020, the results of first and final evaluation stages will be based on the combination of "Internet voting + expert review".

2020年4月10日——4月30日，为初评与终评阶段，将按“网络投票+专家评审”相结合的形式评出获奖的作品。

Competition official website: http://sssd2020.cfw.cn

大赛官网：http://sssd2020.cfw.cn

Contacts: Teacher Lan (0316-3380072), Teacher Wang (0316-3092020)

联系人：兰老师（0316-3380072）、汪老师（0316-3092020）

Official website question consultation hotline: 0579-89173025

官网问题咨询热线：0579-89173025

Official WeChat public account: Fashion_Ceremony

官方微信公众号：Fashion_Ceremony

Scan or press the following QR code to follow the official WeChat and Weibo.

扫描或长按识别以下二维码关注官方微信、官方微博公众平台

Organizing Committee of International Students Fashion Design Gala

国际大学生时尚设计盛典组委会

2019.12.25