宠物用品设计专项赛-第十四届国际大学生时尚设计盛典

随着社会结构与情感模式的变化，宠物在当代生活中扮演着日益重要的角色，它们不仅是伴侣，更是情感与生活方式的载体。为回应这一时代趋势，本届大赛特设“宠物用品设计专项赛”，以“为陪伴，设计未来”为核心理念。

With changes in social structures and emotional patterns, pets are playing an increasingly important role in contemporary life. They are not only companions, but also carriers of emotion and lifestyle. In response to this trend, this year’s competition has established a Special Competition for Pet Product Design, built around the core concept of “Designing the Future of Companionship.”

本赛道旨在搭建一个专注于“它经济”与“人宠共生”关系的设计平台，鼓励全球高校设计学子深入观察宠物与人的真实生活场景，将创新设计、可持续理念与人文关怀深度融合。我们期待参赛者不仅创造出满足功能需求的产品，更能通过卓越的设计，提升宠物福祉，优化人宠互动体验，引领宠物用品行业向更时尚、更科学、更富情感价值的方向演进，共同探索未来人宠和谐共居的新范式。

This competition track aims to create a design platform focused on the pet economy and the relationship of human-pet co-living. It encourages design students from universities around the world to closely observe real-life scenarios involving pets and people, and to deeply integrate innovative design, sustainability, and humanistic care. We hope participants will not only create products that meet functional needs, but also, through outstanding design, improve pet well-being, optimize the interactive experience between humans and pets, and guide the pet product industry toward a future that is more fashionable, more scientific, and richer in emotional value. Together, we seek to explore a new paradigm for harmonious cohabitation between humans and pets.

我们坚信，宠物用品设计是连接时尚、科技与情感的绝佳领域。我们诚挚邀请全球富有创意与热情的同学们，在这个全新的舞台上挥洒才华，共同为我们的“毛孩子”伙伴们，创造一个更时尚、更舒适、更富乐趣的美好未来。

We firmly believe that pet product design is an outstanding field connecting fashion, technology, and emotion. We sincerely invite creative and passionate students from around the world to showcase their talents on this brand-new stage and work together to create a future for our beloved furry companions that is more stylish, more comfortable, and more enjoyable.

一、大赛主题

Competition Theme:

1. 为陪伴，设计未来

Designing the Future of Companionship

二、参赛类别说明

2. Competition Categories

为全面覆盖宠物生活的核心场景，并给予清晰的设计指引，本赛道设立以下三个参赛类别，参赛者需选择其一进行作品创作：

To comprehensively cover the core scenarios of pet life and provide clear design guidance, this track includes the following three competition categories. Participants must choose one category for their work.

1. 宠物服饰与出行产品设计

设计焦点：聚焦宠物在公共场景中的风格表达与移动体验，强调产品在保障安全舒适的基础上，兼具美学价值与时尚属性，成为主人审美品位的外化延伸。     涵盖范围：季节性服饰、功能性服装（如雨衣、防晒衣）、设计感胸背带、时尚出行包以及与之搭配的个性化饰品与配件。

1. Pet Apparel and Travel Product Design

Design Focus:

This category focuses on pets’ style expression and mobility experience in public settings. It emphasizes products that ensure safety and comfort while also delivering aesthetic value and fashion appeal, becoming an outward extension of the owner’s taste and style.     Scope:

Seasonal pet apparel, functional clothing such as raincoats and sun-protective wear, designer harnesses, fashionable travel bags, as well as matching personalized accessories and add-ons.

2. 宠物家居与栖居产品设计

设计焦点：关注宠物在家庭环境中的休憩、活动与空间融入，注重产品与人类家居风格的一体化设计，通过材质、造型与功能创新，为宠物打造兼具安全感、舒适度与美学品质的专属空间。   涵盖范围：宠物床、窝垫、模块化宠物家具，以及可与书架、边桌等室内设施结合的集成化栖息解决方案。

2. Pet Home and Habitat Product Design

Design Focus:

This category centers on pets’ rest, activity, and spatial integration within the home environment. It highlights the integrated design of pet products with human interior styles and seeks to create dedicated spaces for pets that combine security, comfort, and aesthetic quality through innovation in materials, form, and function.   Scope:

Pet beds, cushions and mats, modular pet furniture, and integrated habitat solutions that can be combined with bookshelves, side tables, and other home furnishings.

3. 宠物智能产品与健康设计

设计焦点：以智能科技与数据驱动为核心，构建集健康监测、行为干预与情感互动于一体的主动式宠物养育系统。通过硬件协同与算法支持，实现科学养护与心理满足的闭环整合，提升宠物福祉与人宠互动质量。     涵盖范围：智能喂食器与饮水机、具备行为监测与互动引导的项圈与玩具、陪伴机器人、游戏化护理工具，以及支持多设备联动的AI健康管理平台。

3. Pet Smart Products and Health Design

Design Focus:

Centered on smart technology and data-driven innovation, this category aims to build a proactive pet care system that integrates health monitoring, behavioral intervention, and emotional interaction. Through hardware collaboration and algorithmic support, it seeks to achieve a closed-loop integration of scientific care and emotional fulfillment, thereby enhancing pet welfare and the quality of human-pet interaction.     Scope:

Smart feeders and water dispensers, collars and toys with behavior monitoring and interactive guidance functions, companion robots, gamified care tools, and AI health management platforms supporting multi-device connectivity.

三、作品评选标准

I. Evaluation Criteria

评审委员会将由设计学界权威、行业资深专家及知名品牌代表共同构成，从以下五个维度对作品进行综合评定（总分100分）：

The judging panel will consist of leading figures from the academic design community, senior industry experts, and representatives of well-known brands. Entries will be evaluated comprehensively based on the following five dimensions, with a total score of 100 points.

1.创新性与前瞻性（30分）：

设计概念是否具有原创性，是否提出了新颖的解决方案或洞察到未来潜在需求。鼓励突破常规、引领趋势的卓越构想。

2.美学与人文价值（25分）：

作品在造型、色彩、材质与细节处理上是否体现出成熟的设计语言与高水平的审美品味。设计应能传递情感温度，引发使用者共鸣。

3.功能与体验价值（25分）：

设计是否精准服务于宠物与用户的双重需求。严格评估其安全性、舒适度、易用性、耐用性及人机工程学合理性。

4.市场与产业价值（10分）：

作品是否具备明确的目标用户群体和商业转化潜力，其生产成本、技术可行性及市场定位是否清晰合理。

5.可持续与伦理价值（10分）：

作品在材料选择、生产工艺、包装及产品生命周期终结处理等环节，是否贯彻了环境友好、资源节约的可持续设计原则。

1. Innovation and Forward Thinking (30 points)

Whether the design concept demonstrates originality, proposes novel solutions, or identifies potential future needs. Outstanding ideas that break convention and lead future trends are especially encouraged.

2. Aesthetic and Humanistic Value (25 points)

Whether the work demonstrates mature design language and a high level of aesthetic quality in terms of form, color, materials, and detail. The design should convey emotional warmth and resonate with users.

3. Functional and Experiential Value (25 points)

Whether the design accurately serves the dual needs of both pets and users. Safety, comfort, ease of use, durability, and ergonomic rationality will be strictly evaluated.

4. Market and Industrial Value (10 points)

Whether the work has a clearly defined target user group and strong potential for commercial transformation, and whether its production cost, technical feasibility, and market positioning are clear and reasonable.

5. Sustainability and Ethical Value (10 points)

Whether the work incorporates environmentally friendly and resource-saving sustainable design principles in material selection, production processes, packaging, and end-of-life treatment across the product lifecycle.

四、大赛日程

II. Competition Schedule:

1.2026.4.20 -2026.11.1赛事发布、稿件征集、校园推广、学生创作、教师指导

2.2026.11.4 初评

3.2026.11.11 终评

4.2027.5.22 颁奖典礼

1. April 20, 2026 – November 1, 2026

Competition launch, call for submissions, campus promotion, student project development, and faculty guidance.

2. November 4, 2026

Preliminary Review

3. November 11, 2026

Final Review

4. May 22, 2027

Awards Ceremony

五、奖项与激励设置

III. Awards and Incentives

为表彰杰出设计人才，大赛设立多层次奖项体系，具体如下：

To recognize outstanding design talent, the competition has established a multi-tiered award system as follows:

1.未来设计大奖（1名）

奖金人民币10000元，荣誉证书、专属奖杯，直通行业领先企业实习或项目合作机会；

2.类别金奖（3名，每个类别1名），奖金人民币5000元，荣誉证书、专属奖杯，获得行业龙头企业实习及作品推广机会；

3.类别银奖（3名，每个类别1名），奖金人民币3000元，荣誉证书

4.类别铜奖（3名，每个类别1名），奖金人民币2000元，荣誉证书

5.创新探索奖（若干），荣誉证书

6.优秀指导教师奖（若干），为获奖作品的指导老师颁发专属荣誉证书。

注：获奖者个人所得税自理。组委会保留因奖项质量而空缺或调整部分奖项的权利。

1. Future Design Grand Prize (1 winner)

RMB 10,000 cash prize, certificate of honor, exclusive trophy

, direct access to internship or project collaboration opportunities with leading enterprises in the industry

2. Category Gold Awards (3 winners, 1 in each category)

RMB 5,000 cash prize, certificate of honor, exclusive trophy, internship opportunities with leading industry enterprises and promotion opportunities for the awarded works

3. Category Silver Awards (3 winners, 1 in each category)

RMB 3,000 cash prize, certificate of honor

4. Category Bronze Awards (3 winners, 1 in each category)

RMB 2,000 cash prize, certificate of honor

5. Innovation Exploration Awards (several)

Certificate of honor

6. Outstanding Instructor Awards (several)

Exclusive certificates of honor will be awarded to the instructors of prize-winning entries.

Note:

Winners are responsible for their own individual income tax. The organizing committee reserves the right to leave certain awards vacant or adjust the number of awards based on the quality of submissions.

赛事通道：http://sssd2020.cfw.cn
邮寄地址：河北省廊坊市三河市燕郊开发区迎宾路808号燕京理工学院汪老师（电话：0316-3380028邮编：065201）
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